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Rivals

Web mentions

Web mentions are public pages that talk about a company beyond its own website. Spiderlook finds them during daily scans and lists them on the rival Web mentions tab and in Activity.

Where do I see web mentions?

Open a Rival, Your brand, or Benchmark profile and choose the Web mentions tab. Each row links out to the page Spiderlook found, with a short excerpt when available.

Mentions also appear in project Activity under the web filter when they fall in the selected date window.

How do Topics to watch change mentions?

On Sources (and in the Add a Rival Focus step), add optional Topics to watch: keywords or phrases beyond the company name and domain. Empty is fine; Spiderlook still searches for the name and domain.

You can save up to 10 topics, each up to 80 characters. Edit them any time on Sources without removing connected social or ads sources.

When do new mentions appear?

Eligible companies with Daily scans on are checked on the same daily schedule as other scans. Each mention appears once, the company's own site is excluded, and pages that only share the company's name are left out.

Usage for this research draws from the shared AI and scan pool, like other crawl work.