Product

Everything you need to understand one competitive landscape.

Spiderlook collects competitor activity, analyzes what changed, and turns it into clear competitive intelligence for your team and clients.

How it works

Set the landscape. Spiderlook does the research.

01

Create a project

Set up the client, brand or market you want to understand.

02

Add rivals

Add the companies you want Spiderlook to follow.

03

Choose the sources

Select exactly what Spiderlook should collect for each rival.

04

Get the intelligence

Spiderlook scans the activity and AI shows you what changed.

Your sources

Track what matters for each rival.

Every rival is different. Choose the social profiles, ads and web sources that matter instead of collecting everything by default.

2Sources34
Where should Spiderlook look?
5 sources selectedContinue
Spiderlook signals

See what changed — not every tiny update.

Spiderlook connects related activity and highlights meaningful shifts in campaigns, messaging, posting patterns and strategy.

Posting activity increased 42%

18 new posts compared with the previous scan.18 posts+6
Signal

New campaign detected

Similar messaging appeared across Instagram, LinkedIn and paid ads.ReelPost3 ads
Important

Messaging is shifting

Enterprise-focused language is appearing more frequently./teams4 posts
Signal
Backed by evidence

Every insight has a source.

Open the posts, pages and activity behind every Spiderlook insight.

AI explains the pattern. The evidence stays one click away.

New campaign detected

Signal
Evidence · 4 items
Share of voiceLast 30 days
Rival A41%
Your client35%
Rival B24%
Last 30 daysYouRival ARival B
Posts287436
Engagement / post412257198
Active ads0146
Strategy shifts021
Compare

See rivals side by side.

Compare activity, themes, formats and strategy across the companies that matter to your project.

Posting frequencyContent themesCampaign activityContent formatsMessagingStrategy shiftsActivity over time
Ask Spidey

Ask questions across everything Spiderlook knows.

Explore a project in natural language.

Ask what changed, compare rivals, investigate a strategy or prepare a client summary.

Ask SpideyProject · Client A
Ask anything about Client A’s rivals…Ask
Only uses Client A’s project data
MCP ready

Take Spiderlook intelligence into your AI workflow.

Connect your project intelligence to ChatGPT, Claude and AI agents through MCP — without copying competitor research between tools.

ChatGPTClaudeAI agents
ClaudeSpiderlook connected · Client A
Ask your AI about any client project.
Ask about any client project…
Fresh intelligence

A fresh competitive picture every day.

Spiderlook scans every rival daily and updates your intelligence with newly collected competitor activity.

Need fresher data?Trigger an additional refresh when you need it.
FAQ

Questions, answered.

Instagram, TikTok, Facebook, LinkedIn, YouTube, X, Meta Ads, Google Ads and websites.

You pick the ones that matter for each rival.

See what Spiderlook can find in your competitive landscape.

Bring one client, brand or market. Set it up in minutes.

Get started